Adidas To Shutdown Its miCoach App And Services Following $240 Million Acquisition Of Runtastic In 2015

Adidas Group have announced that they are shutting down their miCoach App and service, they will be merging it with the Runtastic App. Adidas bought Runtastic in 2015 for $240 million.

Since the Runtastic acquisition in 2015, thetwo services have been running in parallel and on 31 December 2018 the miCoach service will be shutdown with users being asked to migrate their data to Runtastic before. Adidas is also offering current miCoach users a free premium subscription to Runtastic.

Adidas have provided an FAQ on the transition as well as a migration tool.

This transition seems to be in preparation of the rumored Adidas wearables that are set to hit the market in 2017 or 2018.

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