Age of the Social Media Director

According to Altimeter’s State of Social Business Report 2013 we find majority of social media teams and strategies in the custody of the Marketing or Communications departments. When social media platforms and principles adapt to every aspect of an enterprise, to connect with the workplace and marketplace is what…

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Rise of Social TV

In Kenya, television - like the radio before it - is a social activity. Whether it is debating politics with those next to you, or taking in commentary, the conversation is becoming more interactive by the day. Texting, tweeting and calling friends are now the stand-out ways that people participate…

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