City of Johannesburg Startups Programme

City of Johannesburg

City of Johannesburg is inviting 40 Youths to join their Softstart BTI Incubation Programme for Tech Startups.

The programme is being run in partnership with Microsoft. They will be hosting ICT Boot Camps between the 22nd to the 24th of August 2014, and/or the 27th to the 28th of August 2014.

Softstart BTI provides an integrated package of work space, shared office services, access to specialized equipment and value added services like management assistance, access to finance, marketing and networking support.

Softstart BTI has full support and sponsorship from the SEDA Technology Programme (STP) a programme under the Small Enterprise Development Agency of the DTI. STP sponsors the Business Incubation initiative from its inception to fast track the links between the government, private sector and academia of South Africa.

To qualify you need the following:

  • Tech Startup in Software Development or Consulting

  • Your Startup needs to be less than 5 years old or have a turnover of less than R5 Million

  • The Startup must be privately owned

Boot Camp Overview

The boot camp will take participants on an entrepreneurial journey that includes:

  • What makes for a successful entrepreneur?
  • Lean start-up principles
  • Business models
  • Business planning
  • Marketing & social media
  • How to gain competitive advantage
  • What is innovation
  • How to sell your offering and gain access to market
  • Microsoft Apps & Technologies
  • The opportunity to construct a physical representation of technology ideas
  • Interactive group work and networking with fellow participants

As part of the boot camp, participants will have an opportunity to attend a TECH PITCH where business ideas can be pitched to a panel for evaluation and top candidates will be chosen for further support initiatives as determined by Microsoft.

To express interest, please complete the following form and / or contact our Executive and / or Startups Editors with any enquiries and questions:

Applications Closed

Cover Image Credit: Sacks08