Taxify's new safety button in South Africa

Ride-hailing platform, Taxify, has announced that it will be partnering with South African startup, Namola, to integrate an emergency button into the app for drivers. Taxify has said that it expects the feature to be fully integrated into their app in South Africa by the end of April 2018.

Namola is a South African app that is able to share a smartphone's location with the South African Police Service (SAPS) so that emergency services can be dispatched to the user without a phone call.


Taxify and Namola partnership launch (L-R) : Brian Maphosa, Taxify driver, Gareth Taylor, Taxify Country Manager, and Peter Matthew, CEO at Namola.

"Namola is a leader in this field and it is backed by DailDirect. It was important for us to find a technology partner such as Namola which is an app that you download and at a push of a button you can request emergency services like South African Police Service, that same functionality is what will be embedded in our app for you as driversโ€ said Gareth Taylor, Country Manager (South Africa) at Taxify.

Taylor made the announcement at the first Taxify Driver Safety Summit in South Africa which was held on 4 April 2018 in Johannesburg. Taylor added that the emergency feature addition is as a result of the driver feedback they have received.

The announcement of the partnership between Taxify and Namola comes several weeks after a Taxify driver was killed and burnt alive in South Africa by "traditional" cab drivers. It emerged that the Taxify driver's pending passenger alerted Taxify that his driver coming to collect him had notified him he was hijacked, Taxify failed to respond and only responded the following morning, by which time the driver was found burnt in the trunk of his car.


Cover image credit: Taxify and Namola partnership launch (L-R)
: Brian Maphosa, Taxify driver, Gareth Taylor, Taxify Country Manager, and Peter Matthew, CEO at Namola.

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