The future of music

For many music fans buying costly records or CDs is a quaint and distant memory. It meant collections were limited by budget. Today though, the prevalence of free or cheap streaming and downloading platforms on social media has given music lovers a deafening, near unlimited and often overwhelming choice. Take…

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The post 4th Industrial Revolution economy

The world around us is changing rapidly and almost every single business model is impacted by the new digital economy. The meteoric rise of the Big Tech firms has established them as the dominant new business models in the post 4th Industrial Revolution (4IR) economy. Apple, Amazon, Alphabet (Google), Microsoft,…

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Cooking numbers

"And we merrily merrily eatin' off these streams..." - JAY Z, Family Feud Last week TIDAL, a music streaming service owned by JAY Z, came under scrutiny and criticism for allegedly cooking numbers regarding how many times some of the songs on the platform were streamed. This came…

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